lead/marke | ralf schwartz

tumblr: Shopping List Fridge Magnets

Via thisisnthappiness.

"tumblr should buy a country - we’ll all be forever alone, together"

There is very much truth in these following words, found in tumblr, expressing the feelings and sensations of young, mindful people of all ages, interested in art, design, aesthetics, beauty, ugliness, horror, politics, living, networking.

Tumblr is the individual, daily, small revolution:

"I think tumblr should buy a country so all of us can relocate there permanently. It’ll have nation-wide free wireless internet. We can live in houses according to blog categories and we’ll stalk the good looking people on tumblr from an awkward distance. The only foods on our diet will be pizza and nutella. And we’ll all have a gazillion cats who dance. Of course, a HP Marathon once a week with the regular Misfits and Spongebob. Unicorns will be our chosen form of transportation. At tumblrland, we’ll embrace each others’ awkwardness and best of all, our humors will finally be properly appreciated. And we’ll all be forever alone, together."

Via workman, accumulating some 133.000 notes.

Tumblr is the most advanced, most fashionable social network. It might even be the future of blogging, sharing, or archiving personal information and knowledge in the cloud.

That is why you should watch it carefully!
But don't break it!

My tumblr: this message is to wide to fit your screen.

[L/M NET] Tom Fishburne > "what would steve jobs do?"

(L/M NET: the blogged experience & expertise of some of the best minds in Innovation, Brand Engagement, Communication Agility:

Tom - Tim - Konstantin - Helge - Drew - Charles - Anthony - Adrian)

 

Following last week’s news, it is hard to overstate the impact of Steve Jobs on the business psyche. He is arguably the most mythic business leader of our time. It has become almost cliche to reference Apple in a presentation.

Apple and Steve Jobs are used as inspiration in every imaginable industry and domain. Articles have referred to various entrepreneurs as the Steve Jobs of bicycles, of China, of meat (which is particularly funny because the real Steve doesn’t even eat meat). Businesses often ponder, “what would Steve do?”

Distinctive Leadership: CEOs and Managers of the World Breathe a Sigh of Relief on Steve Jobs' Resignation

As Steve Jobs' resignation is not just a leadership issue, but also an innovation and value creation issue, I repost my distinctive leadership post here:

"CEOs and managers may respire. Their hardship is finally over. After Steve's resignation nobody - they hope - will compare them to Steve again.

They all hated to be compared to a phenomenon. They all hated to be confronted with expectations only a Steve Jobs could live up to.

And they had a great excuse: he was the only one, there was no other coming near to his achievements. Yes, he was a phenomenon, and they themselves were great managers. They could live with that.

I must disenthrall them all, it's even worse: they all could become a Steve Jobs, they all could innovate, they all could transcend markets, they all could build Informal Markets (as I call them), they all could introduce revolutionary business models, and realize them successfully. No excuses apply.

Great - but almost invisible - SMART Ad!

... but if you do find it, you will never forget it. I love it.

Via jovoto.

[L/M NET] Tim Kastelle > "Why (Almost) Everything is Lousy"

(L/M NET: the blogged experience & expertise of some of the best minds in Innovation, Brand Engagement, Communication Agility:

Tom - Tim - Konstantin - Helge - Drew - Charles - Anthony - Adrian)

I recently read an article on BNet by Geoffrey James called “Top 5 Totally Useless Business Experts“. James usually writes an interesting column, and even in this one he makes some good points. But he also uses a form of argument that is deeply flawed.

Here is part of the post:

Useless Expert #1: Management Consultant

Leonardo da Vinci on Innovation

“Life is pretty simple: You do some stuff. Most fails. Some works.

You do more of what works. If it works big, others quickly copy it. Then you do something else.

The trick is the doing something else.”

Leonardo da Vinci, Italian polymath; painter, sculptor, architect, musician, scientist, mathematician, engineer, inventor, anatomist, geologist, cartographer, botanist, writer (1452-1519)

Via.

Alex Bogusky on COMMON [Video]

Via.

[L/M NET] Tom Fishburne > "advertising with QR codes"

(L/M NET: the blogged experience & expertise of some of the best minds in Innovation, Brand Engagement, Communication Agility:

Tom - Tim - Konstantin - Helge - Drew - Charles - Anthony - Adrian)

 

Some marketers are calling 2011 “The Year of the QR Code”, predicting that mobile tagging will become mainstream. Those little black and white tags are popping up everywhere: in billboards, magazine ads, and even tombstones.

The Automobile Innovation Delusion or The Art of Building the No-Go Car

Now we finally got it - the Parking Assistant!

Longing for some years now to find it in a car, not to have to steer it, to drive it backwards, to leave control with a machine. Just great!

But why did we long for a Parking Assistant? Because those bloody cars grew so big that we cannot cope with its sizes and dimensions any more. Cars crash our horizons, our parking lots, our garages - and them car makers couldn't care less. Just great!

Now they innovated again, gave birth to this marvelous gadget of Parking Assistant - instead of doing their homework in the first place. And we have to pay for that lazyness and ignorance. Just great!

True innovation in the car industry would imply building:

Thinking Outside the Facebook-Box!

More than ever you will have to start thinking outside the box - outside the facebook box that is! Facebook is a trap.

Via thisisnthappiness.

More than ever you might learn now - by observing what happens within Google Plus - how vulnerable social networks are. The more vulnerable the more closed they are.